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Privacy Policy

Last updated: March 14, 2024



Nu-Calgon Wholesaler, Inc. ("Company" or "We" or “Nu-Calgon”) respects your privacy and is committed to protecting it through our compliance with this policy.

This policy describes the types of information we may collect from you or that you may provide when you visit the website (our "Website") and our practices for collecting, using, maintaining, protecting, and disclosing that information.

This policy applies to information we collect:

  • On this Website.
  • In email, text, and other electronic messages between you and this Website and between you and us when we send marketing communications to you.

It does not apply to information collected by:

  • Us offline or through any other means, including on any other website operated by Company or any third party; or
  • Any third party, including through any application or content (including advertising) that may link to or be accessible from or on the Website.

Please read this policy carefully to understand our policies and practices regarding your information and how we will treat it. If you do not agree with our policies and practices, your choice is not to use our Website or to unsubscribe from our marketing communications. By accessing or using this Website, you agree to this privacy policy. This policy may change from time to time (see Changes to Our Privacy Policy). Your continued use of this Website after we make changes is deemed to be acceptance of those changes, so please check the policy periodically for updates.

Children Under the Age of 18

Our Website is not intended for children under 18 years of age. No one under age 18 may provide any information to or on the Website. We do not knowingly collect personal information from children under 18. If you are under 18, do not use or provide any information on this Website or on or through any of its features. If we learn we have collected or received personal information from a child under 18 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 18, please contact us at: [email protected].

Information We Collect About You and How We Collect It

We collect several types of information from and about users of our Website, including information:

  • By which you may be personally identified, such as name, postal address, e-mail address, telephone number, or any other identifier by which you may be contacted online or offline ("personal information");
  • That is about you but individually does not identify you; and/or
  • About your internet connection, your approximate geolocation, the browser and device you use to access our Website, and usage details.

We collect this information:

  • Directly from you when you provide it to us.
  • Automatically as you navigate through the site. Information collected automatically may include usage details, IP addresses, approximate geolocation, browser and device information, and information collected through cookies.
  • From third parties, for example, our business partners.

Information You Provide to Us

The information we collect on or through our Website may include:

  • Information that you provide by filling in forms on our Website. This includes information provided at the time of subscribing to any of our services or requesting further services. We may also ask you for information when you report a problem with our Website.
  • Records and copies of your correspondence (including email addresses), if you contact us.

Information We Collect Through Automatic Data Collection Technologies

As you navigate through and interact with our Website, we may use automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns, including:

  • Details of your visits to our Website, including traffic data, approximate geolocation data, and other communication data and the resources that you access and use on the Website.
  • Information about your computer and internet connection, including your IP address, operating system, and browser type.

The information we collect automatically may include personal information, or we may maintain it or associate it with personal information we collect in other ways. It helps us to improve our Website and to deliver a better and more personalized service, including by enabling us to:

  • Estimate our audience size and usage patterns.
  • Store information about your preferences, allowing us to customize our Website according to your individual interests.
  • Speed up your searches.
  • Recognize you when you return to our Website.

The technologies we use for this automatic data collection may include:

  • Cookies (or browser cookies). A cookie is a small file placed on the hard drive of your computer. You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting you may be unable to access certain parts of our Website. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Website. For more detailed information about our use of Cookies, please see our Cookie Notice.

How We Use Your Information

We use information that we collect about you or that you provide to us, including any personal information:

  • To present our Website and its contents to you.
  • To provide you with information, products, or services that you request from us.
  • To fulfill any other purpose for which you provide it.
  • To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection.
  • To notify you about changes to our Website or any products or services we offer or provide though it.
  • In any other way we may describe when you provide the information.
  • For any other purpose with your consent.

We may also use your information to contact you about goods and services that may be of interest to you. If you do not want us to use your information in this way, please check the relevant box located on the form on which we collect your data (the registration form). For more information, see Choices About How We Use and Disclose Your Information.

Usage of Artificial Intelligence

At present, we do not use Artificial Intelligence (AI) to vet current or potential employees. However, we reserve the right to do so in the future, subject to updating this Policy with the appropriate disclosures.

That said, we use AI for technical assistance with inbound calls, as well as writing blogs, articles and creating other literature. To our knowledge, none of these uses are considered high risk or currently limited or regulated by any law or regulation where we conduct business.

Disclosure of Your Information

We may disclose aggregated information about our users, and information that does not identify any individual, without restriction.

We may disclose personal information that we collect or you provide as described in this privacy policy:

  • To contractors, service providers, and other third parties we use to support our business and who are bound by contractual obligations to keep personal information confidential and use it only for the purposes for which we disclose it to them.
  • To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Nu-Calgon's assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by Nu-Calgon about our Website users is among the assets transferred.
  • To fulfill the purpose for which you provide it.
  • For any other purpose disclosed by us when you provide the information.
  • With your consent.

We may also disclose your personal information:

  • To comply with any court order, law, or legal process, including to respond to any government or regulatory request.
  • To enforce or apply our agreements with you.
  • If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of Nu-Calgon, our employees, our customers, or others.

Choices About How We Use and Disclose Your Information

We strive to provide you with choices regarding the personal information you provide to us. We have created mechanisms to provide you with the following control over your information:

  • Tracking Technologies and Advertising. You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. If you disable or refuse cookies, please note that some parts of this site may then be inaccessible or not function properly.
  • Promotional Offers from the Company. If you do not wish to have your contact information used by the Company to promote our own or third parties' products or services, you can opt out by checking the relevant box located on the form on which we collect your data (the registration form) or at any other time by sending us an email stating your request to [email protected]. If we have sent you a promotional email, you may send us a return email asking to be omitted from future email distributions.

We do not control third parties' collection or use of your information to serve interest-based advertising. However, these third parties may provide you with ways to choose not to have your information collected or used in this way. You can opt out of receiving targeted ads from members of the Network Advertising Initiative ("NAI") on the NAI's website.

Accessing and Correcting Your Information

You can review and change your personal information by sending us an email at [email protected] to request access to, correct, or delete any personal information that you have provided to us. We cannot delete your personal information except by also deleting your user account. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect.

Your Rights Regarding Your Information

Depending on where you live, and subject to our obligations under applicable laws, you may have certain rights and choices regarding your personal information. For example, in addition to choices described elsewhere in this policy, you may have some or all of the following rights and choices in general:

  1. General Regional Rights

Access Rights: you may have the right to receive certain information, such as the following (these rights, and the applicable types of data and time periods, will vary depending on the laws applicable to the state or country in which you reside):

  1. The categories of personal information we have collected or disclosed about you; the categories of sources of such information; the business or commercial purpose for collecting or selling your personal information; and the categories of third parties with whom we shared personal information.
  2. Access to and/or a copy of certain personal information we hold about you.
  3. In some circumstances, you may have the right to obtain certain personal information in a portable format.

Erasure: you may have the right to request that we delete certain personal information we have about you. We may either decide to delete your personal information entirely, or we may anonymize or aggregate your personal information such that it no longer reasonably identifies you. Certain personal information may be exempt from such requests under applicable law. For example, we need certain types of information so that we can provide our services to you, we may be required to retain certain information for legal purposes, and there may be other reasons we may need to keep certain personal information under various applicable laws.  In addition, if you ask us to delete your personal information, you may no longer be able to access or use some of our services.


Correction: you may have the right to request that we correct certain personal information we hold about you.


Limitation of Processing: Certain laws may allow you to object to or limit the manner in which we process some of your personal information, including the ways in which we use or share it. For example, you may have these rights if the processing was undertaken without your consent in connection with our legitimate business interests (although we may not be required to cease or limit processing in cases where our interests are balanced against your privacy interests).


Regulator Contact: You may have the right to contact or file a complaint with regulators or supervisory authorities about our processing of personal information.  To do so, please contact your local data protection or consumer protection authority.


If you believe that you have specific rights under your jurisdiction and you would like to exercise any of these rights, please submit a support request through our website or email us at [email protected]. Other than marketing opt-out and do-not-sell requests, you will be required to verify your identity before we fulfill your request. In certain jurisdictions, you may be able to designate an authorized agent to make a request on your behalf, subject to certain requirements of your applicable law. We may require that you provide the email address we have on file for you (and verify that you can access that email account) as well as an address, phone number, or other data we have on file, in order to verify your identity.  If an agent is submitting the request on your behalf, we reserve the right to validate the agent’s authority to act on your behalf, and we may be required to take additional verification measures under applicable law.

  1. Important Information for Canada, Latin America, European Union and United Kingdom Users

If you are a user from the European Union, United Kingdom, Latin America or Canada you should be aware that we are the controller of your personal information (Data Controller) under the EU General Data Protection Regulation (“GDPR”), the UK General Data Protection Regulation (“UK GDPR”) and such similar laws promulgated in the various EU countries, Latin America and Canada. You may have certain additional rights regarding your personal information (as defined in the GDPR and UK GDPR, for instance), including the right to:

  • access your information;
  • rectify your information if it is incorrect or incomplete;
  • have your information erased (“right to be forgotten”) if certain grounds are met;
  • withdraw your consent to our processing of your information at any time, if our processing is based on consent;
  • object to our processing of your information, if our processing is based on legitimate interests;
  • object to our processing of your information for direct marketing purpose;
  • receive your information from us in a structured, commonly used, and machine-readable format; and,
  • the right to transmit your information to another controller without hindrance from us (data portability).


There is no charge for any of these requests. To make a request, please contact us at [email protected]. We try to respond to such requests in a timely manner, but in no event longer than one month. When we collect your personal information, we maintain and store it for as long as we determine reasonably necessary to provide our services to you, unless you exercise your right to erasure described above, or to comply with applicable legal requirements.

If you are a resident of the European Union, United Kingdom or Canada, when we process your personal information, we will only do so in the following situations:

  • We have a contractual obligation.
  • You have provided your consent. However, you are able to remove your consent at any time, and you may do this by contacting us at [email protected]
  • We have a legal obligation.
  • We have a legitimate interest in processing your personal information. For example, we may process your personal information to send you marketing communications, relevant content, products, or to communicate with you about changes to our services, and to provide, secure, and improve our services.


  1. S. State-Specific Rights

Various states provide specific rights to residents of the state regarding personal information, which includes allowing consumers in these states to opt out of certain sharing of their data.


Depending on where you reside, your state may have enacted privacy laws (e.g., as of the date of this Policy California, Colorado, Connecticut, Delaware, Indiana, Iowa, Montana, Oregon, Tennessee, Texas, Utah and Virginia) that allow you to request that the Company:


  • Disclose the sources, categories, and specific pieces of personal information we have collected about you, how that information is used, and with whom the Company shares it;
  • Disclose the purpose for collecting personal information;
  • Disclose the categories of third parties with whom the Company shares personal information;
  • Delete/rectify/restrict their personal information, subject to certain exceptions (right of rectification not applicable to Iowa and Utah residents)
  • Disclose, for any “sales” of personal information, the categories of personal information collected and sold and to what categories of third parties it was sold;
  • Opt out of sales of your personal information (if any) or subject certain personal information to automated decision-making algorithms (not applicable to Iowa or Utah residents);
  • Provide a copy of your personal information in a readily usable format that allows the information to be transmitted to others; and,
  • Not discriminate against you for exercising any of the rights described above.


Residents of these states may exercise these rights by emailing us at [email protected]. If you are a resident of Colorado, you must consent for us to process outside of Colorado any of your Sensitive personal information or any personal information of a minor. However, we do not intend to collect any sensitive personal information or data of children.


In general, we, including our affiliates and contractors, collect the following California regulated categories of personal information (PI) from you:




A. Identifiers.

A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, Social Security number, driver's license number, passport number, or other similar identifiers.



B. PI categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)).

A name, signature, Social Security number, physical characteristics or description, address, telephone number, passport number, driver's license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information. Some PI included in this category may overlap with other categories.




C. Protected classification characteristics under California or federal law.

Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic information).



D. Commercial information.

Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.


E. Biometric information.

Genetic, physiological, behavioral, and biological characteristics, or activity patterns used to extract a template or other identifier or identifying information, such as, fingerprints, faceprints, and voiceprints, iris or retina scans, keystroke, gait, or other physical patterns, and sleep, health, or exercise data.


F. Internet or other similar network activity.

Browsing history, search history, information on a consumer's interaction with our Website or advertisement.


G. Geolocation data.

Physical location or movements.


H. Sensory data.

Audio, electronic, visual, thermal, olfactory, or similar information.


I. Professional or employment-related information.

Current or past job history or performance evaluations.


J. Non-public education information

Education records directly related to a student maintained by an educational institution or party acting on its behalf, such as grades, transcripts, class lists, student schedules, student identification codes, student financial information, or student disciplinary records.


K. Inferences drawn from other PI.

Profile reflecting a person's preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.



Transfer of Information

We may transfer the personal information we collect from you to contractors, affiliates, service providers, and other third parties we use to support our business, who are obligated to keep the personal information confidential, and to use it only for the purposes for which we disclose it to them. Such transfers of information are done for legitimate business purposes and as such do not require your consent.

We may transfer the personal information we collect from you outside of your province (e.g., Quebec), state (e.g., Colorado) or country of residence (e.g., United Kingdom). Be advised that other countries or provinces may not have the same standards for protection of consumer data as that provided in your state, province or country. However, if we transfer your personal information outside of your province, state or country, we will require any receiving entity to adhere to appropriate privacy and security standards.

How We Have Shared Your Information for a Business Purpose

In the preceding twelve (12) months, the Company has disclosed the following categories of personal information for a business purpose with contractors and other affiliates of the Company:

  • Category A: Identifiers such as real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address
  • Category B: PI categories
  • Category F: Internet or other similar network activity

How You Can Exercise Your Privacy Rights

If you wish to exercise any of these rights, you may email us at [email protected].

To change information that we collect through this website, please email us at [email protected]. We allow you to opt out of future communications at any time by clicking the “unsubscribe” link at the bottom of all emails.

If you would like to make a complaint about how we have handled your personal information, or to make a complaint about a breach of data protection laws, please email us. We will investigate complaints and will communicate the outcome of the investigation to you after the complaint is made in accordance with applicable law. You may also have a right in some locations to file a complaint with your local data protection authority.


Changes to Our Privacy Policy

It is our policy to post any changes we make to our privacy policy on this page with a notice that the privacy policy has been updated on the Website home page. If we make material changes to how we treat our users' personal information, we will notify you through a notice on the Website home page. The date the privacy policy was last revised is identified at the top of the page. You are responsible for ensuring we have an up-to-date active and deliverable email address for you, and for periodically visiting our Website and this privacy policy to check for any changes.

Contact Information

To ask questions or comment about this privacy policy and our privacy practices, contact us at [email protected].

To register a complaint or concern, please contact us at  [email protected] or mail us at: 

2611 Schuetz Road, St. Louis, MO 63043.

2611 Schuetz Rd. St. Louis, MO 63043
  • Telephone: 800.554.5499
  • Email: [email protected]
  • Hours: Mon–Fri: 8:00am - 5:00pm (Central Time)

We'd love to hear from you.

We'd love to hear from you.

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